Open Theme Night - Ramadhan
The Client
True Story Tent
TST is a platform that supports and encourages the sharing of true personal stories from the Middle East.
@truestorytent
I was commissioned by True Story Tent to create an artwork that would be used as an event poster to announce their story night. The event was being held in Ramadhan and so we decided to lean into that as a reference for what visuals to go for.
May 2019
Deliverable: One 1080 x 1080 px or 1:1 artwork
Function: Events Poster
Uses: Social Media Advertising, Instagram Poster
Theme: Ramadhan inspired
Client requirements: Artist has creative freedom, as long as the theme was reflected in final artwork.
Medium: Mixed Media Art
I wanted to represent the moment everyone anticipates during Ramadhan; the sunset. Iftar time is when everyone gathers, friends, family neighbours and since this was a gathering of like minded people I thought it was a beautiful way to represent that. I decided to go with an abstract painting with the vibrant colors of the sunset and chose to layer over it a cutout of some sand dunes/mountain range that we often see the sun set behind, I used an aged piece of paper and drew both option on the one piece and cut out whatever I didn’t need so that I could provide options and see which one the client liked best.
Components of the art piece
Option 1
Option 2
Color scheme
Final approved piece
Final TST poster, edited by Abdullah Al Maawali